Portfolio

CREATIVITY IN ACTION

When keeping creativity central to project execution, it’s imperative to find innovative soutions to any projects, events or operating procedures that I tackle. My diverse experiences range from operations management, project management, event planning, grapic design, relationship management, leadership and coaching and public speaking – where I consistently deliver exceptional results.

Public Speaking

Launching York University’s new Faculty of Environmental & Urban Change https://youtu.be/TRP_slqKbos?t=1273

When the opportunity presents itself, I speak genuinely and enthusisastically at events. Whethether introducing guests, explaining event logistics, or for presentations for prospective student recruitment – I am able to clearly and passionately communicate wtih audiences large and small.

Event Management (In-person/virtual)

Event: Opening York University’s EcoCampus

Whether leading the event planning for an international grand opening of a post-seondary campus, a local lecture series for 300 guests, virtual graduation celebrations for 30-40, creating memorable and meaningful experiences that exceed client expectations is pivitol for the complex and diverse requirements for event execution.

  • Event Planning
    • Client Consultation
    • Critical Path Planning
    • Intinerary management
    • Catering, vendor and volunteer management
    • Event Roll-out, speaking notes
    • Proactive planning for accessibility needs and dietary restrictions
    • Budget Development and reconciliation

Microsoft Dynamics CRM Mass Marketing

Event Invitation sent using Microsoft Dynamics

Using Microsoft Dynamics – ClickDimensions, I created an electronic invitation for a film screening. Dynamics is used for communicating information to segmented groups of stakeholders.

Success: Enrolled 14 students and 11 alumni into the program. Initial satisfaction measures indicate positive client experiences.

  • Layout & Deployment
    • Client Consultation
    • Graphic Design
    • List Management
    • Copy-editing & approvals

Program Development & Web Editing

Tour of website I edited using WordPress (front-end)

Using the WordPress block editor, I created a website for an alumni-student mentorship program.

Success: Enrolled 14 students and 11 alumni into the program. Initial satisfaction measures indicate positive client experiences.

  • Program Development
    • Program Development
    • Client consultation
    • Stakeholder consultation
    • Outreach
  • Web Editing
    • Front-end website editing
    • Copy creation and editing
    • Contact forms with MachForm

Fundraising Event & Shopify Site Creation

Promotional video of virtual market Shopify site

As a result of the public health regulations, I worked to transform a traditional in-person Christmas Market to a virtual platform in compliance with Covid-19 restrictions.

Success: exceeded fundraising goal and developed new partnerships and fundraising streams.

  • Key Project Responsibilities
    • Secured sponsors, vendors, and partners
    • Designed a Shopify website which included photographing and categorizing over 300 products
    • Created communications material using MailChip for event promotion